I know there are many people who will laugh or take the piss out of me here but im old and stuck in my ways. I am now convinced that I really do not like CSS for layout in pages, dont get me wrong I use it all the time for styling the text and the links and even for background images etc but as a replacement for tables in laying out a page CSS blows in my opinion.

Everytime I use it i find myself lost in a pointless battle between negative divs and IE compatability, well sorry sod it I am gonna keep using tables for layout until the compromises go away…

don’t….

OK well if you must..

• There isn’t an easy way to make money with Adsense, in many ways it can be as hard and as frustrating as any other money making procedure
• Content generation isn’t the hard part at all. To be honest as long as its unique most content will do for starters. TRY to provide some value to the visitor as you will last longer and you will therefore make more
• Good page titles mean good ad targeting
• don’t bother with section targeting – its bollocks
• Make sure your internal link structure is very very clear, you want to get crawled and indexed as quick as possible
• Build in batches and if your brave interlink between sites in the same batch (Never cross link between batches)
• Don’t flood your sites with links, the engines will index based on very few well placed links, if you can use your own network to get the bots in rather than having to go and ‘get’ links elsewhere
• If you have to go and get links make sure that you do it ethically and provide value for the link they give, 100,000 yes I agrees is not smart in my opinion
• Don’t over optimise the sites, be loose and natural
• Don’t do anything that can get you banned
• Remember you should have done this 18 months ago
• Learn PHP at least
• Never use someone else’s template
• Css might make a site look different but from a spiders viewpoint its the same code
• Get the cheque it feels better..
• Never believe what people tell you they earn – if they tell you then its a lie (Reduce by 80% minimum)
• Clean your keyword lists religiously – you don’t want bad words in there
• Strip out the words where you are wasting your time and where you wouldn’t provide value to the advertiser (There is NO point at all creating pages for terms like ‘bad debt’ or ‘Viagra’ your just wasting everyones time
• Make sure you can control your adverts remotely so you can: -
• Turn them off when you need to
• Monitor and control who clicks and when
• Ban people or ip’s that may be trouble
• Swap them out where it makes sense or if you get banned
• Get good stats
• You know which advertisers you are sending clicks to (You never know how useful that could be)
• Don’t rely on the money from Google
• Don’t do anything that would piss off the normal user (The boy scouts on the other hand will always get pissed whatever you do so meh)
• Turn off the advertise on this site link
• Play with ad formats and placement to get the best CTR
• Don’t try to game Google
• Never use an off the shelf content gen
• Watch what you use and what it does
• Make sure you know how you got indexed and formulate a plan to repeat what worked

I hope thats useful, some may argue with parts but its a good grounding i think.

shoemoneyhacked, originally uploaded by seoidiot.

Jeremy had his site hacked today with a page by Turkish hackers who redirect it to a virus… not great..

It turns out that as he had phpbb on the same server they used a known exploit to replace his index.php file and tada we have this page….

Hope it didnt cause you too many other problems Shoe

google4, originally uploaded by AlexanderK.

Spotted this on Flickr, its a shot of someones desk over at Google, man thats a lot of crap isnt it….